STA Europe completed its spring tour at Antor Meets the Media Spring in London on 29 March, assembly with over 40 main journey writers, editors and influencers to encourage them to publish content material about “Lovely Samoa”, one of many authentic sustainable tourism locations.
LONDON – The Samoa Tourism Authority (STA) European workplace showcased one of the best of what “Lovely Samoa” has to supply to the European markets by assembly 63,000 customers, 73 journey commerce companions and 40+ media, together with different South Pacific Islands and personal sector companions.
In February, the STA European workplace teamed up with Tourism Fiji and Prepare dinner Island Tourism to convey the South Pacific to some 63,000 customers who visited Fespo – Switzerland’s largest shopper journey truthful – over 4 days.
Again within the UK, the workforce took half within the sixteenth version of Unite Pacific, an annual commerce present geared toward product managers. The occasion came about in Central London. The STA workforce met with 40 tour operators to convey them in control with Samoa’s sustainable tourism product throughout a sequence of 1 to 1 appointments and a networking lunch.
“Lovely Samoa” went on to Germany to exhibit at ITB Berlin, Europe’s largest journey commerce present, which reopened for the primary time since its cancellation in March 2020. The occasion came about from 07 to 09 March and was attended by 5500 exhibitors, 90,127 commerce guests, round 3,000 media and 333 journey bloggers from greater than 161 international locations – about 50% of earlier years customer numbers.The STA workforce shared a stand with the Turama Pacific Journey Group, Fiji Airways, Rosie Holidays and the Vanuatu Tourism Workplace. Over the 3-day occasion, STA Europe held 33 conferences with journey commerce patrons and media writers from Germany, Switzerland, Austria, Denmark, Sweden, Italy, France, UK, Czech Republic, Lithuania and the Netherlands.
STA Europe completed its spring tour at Antor Meets the Media Spring in London on 29 March, assembly with over 40 main journey writers, editors and influencers to encourage them to publish content material about “Lovely Samoa”, one of many authentic sustainable tourism locations.
“Private contact is essential for tourism as a folks’s enterprise as, we, STA Europe witnessed through the constructive response to Lovely Samoa’s participation in these 4 main occasions with the aim of rising tourism to Samoa sustainably with main worldwide patrons and media.” enthused Alison Cryer MBE, Director STA Europe. “Shoppers, commerce and media all reported new tendencies of longer stays, searching for native cultural engagement and prioritising bucket checklist locations.”
Vicky is the co-founder of TravelDailyNews Media Community the place she is the Editor-in Chief. She can be answerable for the day by day operation and the monetary coverage. She holds a Bachelor’s diploma in Tourism Enterprise Administration from the Technical College of Athens and a Grasp in Enterprise Administration (MBA) from the College of Wales.
She has a few years of each educational and industrial expertise throughout the journey trade. She has written/edited quite a few articles in varied tourism magazines.
